South Dakota fights Iowa tourism
February 28th, 2008
In an effort to take away from north Iowa tourism South Dakota has started an ad blitz in the local media in the area showing off some of its biggest attractions. In a study of surrounding areas South Dakota found that the amount of tourism dollars spent in north Iowa was almost triple compared to those spent in southern South Dakota and South Dakota wants that money. The ads focus on the fact that the attractions are “almost just outside your back door from Iowa”. Iowa is currently deciding on a plan of attack for keeping the tourists within the state.
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