Z Cherry Blog

Computers And Latin Americans

September 27th, 2009

If you are a computers salesman have you ever been asked, “¿Cuánto es ese computadora?” which interpreted means, “How much is this computer?” I have and luckily I knew enough Spanish to tell them the price. Unfortunately, the conversation ended shortly after that and I had to find someone that spoke Spanish.

There are more and more Latin Americans populating the US which makes it more and more important to know a small amount of Spanish. This is important to be familiar with because the amount of money the Latin American population spends is growing each year.

Latin Americans are a huge segment of the market that can bring in a large amount of revenue but companies need to know how to market and what to market to these individuals.

Entry Filed under: Business